Publishing Company Says "No Go" to Las Vegas High Rise Condo Hotel Project Name

Does the Cosmopolitan High Rise Condo project in Las Vegas need any more bad news? Of course not, its had its share of that already.

But according to the Las Vegas Review Journal, lawyers with nothing better to do have now decided that the name "Cosmopolitan" is a trademark infringement according to The Hearst Corp., publishers of the Cosmopolitan magazine. They claim the Cosmopolitan developers (whoever they are these days) are using the Cosmo name to enrich their product into deluding the public into thinking the high rise project is associated with the magazine. Perhaps the Hearst Corp hasn't been reading this blog or the Las Vegas Review Journal or the Las Vegas Sun or In Business Las Vegas or any other informational source that's been covering this project since 2004, or they would have known this high rise condo project was launched years ago with the Cosmopolitan name - you would think Hearst would have acted sooner on this. I guess their lawyers were too busy with other things until now.

In my opinion, I don't think the Hearst Corp. has anything to worry about because - as predicted when Bruce Eichner gave up control of the project - I still believe the project will be completed under a different name anyway.

On a side note, on a recent visit with a high rise condo client to the Blue Martini Lounge in Town Square, I noticed a number of people ordering "Cosmopolitans" from the bar. Good thing there were no lawyers present.